PLIM is an interest-free "Buy Now, Pay Later" (BNPL) credit service tailored specifically for the medical aesthetics industry. It aims to make elective, aesthetic treatments more accessible and affordable. Through its online platform, PLIM Marketplace, patients can browse a comprehensive list of clinics and treatments, opting for a payment plan with ease. Alternatively, patients can choose to pay directly in the clinic. This arrangement ensures that clinics receive full payment for treatments immediately, enabling PLIM to address the financial needs of both clinics and their patients while providing an effective payment solution within this industry.
The foundation of PLIM’s success lies in its dedicated and talented team. From innovative product analysts like Pushti Jain, who drive technological advancements, to empathetic customer service executives like Swati Chaturvedi, who ensure exceptional client experiences, and strategic project managers like Namita Agarwal, who streamline operations across departments—each team member plays a critical role. Their combined expertise, passion, and collaborative spirit have propelled PLIM to the forefront of the aesthetic finance industry, making high-quality beauty treatments attainable for a broader audience.
Meet the Team
Pushti Jain, Senior Analyst, Product and Tech Team
About Pushti: Pushti holds an MSc in Strategic Marketing and an undergraduate degree in Business Administration. As a Senior Analyst in PLIM’s product and tech team, Pushti Jain is passionate about the intersection of technology and finance. She plays a crucial role in analyzing data and developing new ideas to enhance PLIM’s BNPL system for beauty treatments. Pushti collaborates with various teams to understand customer needs, streamline user experience, and transform innovative concepts into practical features.
Why Pushti Believes in PLIM: Pushti is driven by PLIM’s mission to democratise access to medical aesthetic treatments, allowing more people to enhance their appearance while managing costs effectively. She finds the blend of fintech and healthcare both challenging and exciting, offering ample opportunities for innovation. Pushti is thrilled about making beauty treatments more accessible and affordable. For her, it’s not just about facilitating payments but also about empowering people to feel confident without financial strain.
Swati Chaturvedi, Customer Service Executive
About Swati: With over six years in Human Resource Management, Swati has developed skills in operations, back-end processes, and client servicing. As a Customer Service Executive at PLIM, Swati Chaturvedi handles a wide range of customer inquiries daily. She helps clients understand financing options, resolves issues, and provides information about PLIM’s services. Swati’s aim is to offer excellent support, enabling customers to manage their financial needs with ease.
Why Swati Believes in PLIM: Swati is enthusiastic about PLIM’s commitment to delivering high-quality services and simplifying financing. As a leading aesthetics finance provider in the UK and Swiss markets, PLIM’s BNPL options help clients access treatments without a significant upfront cost. The most rewarding part of Swati’s job is witnessing the positive impact of PLIM’s services on people’s lives. Helping clients gain confidence through accessible aesthetic treatments is incredibly fulfilling.
Namita Agarwal, Senior Project Manager
About Namita: With eight years of project management experience across various industries, Namita has led technology implementation, product development, and cross-functional teams. As Senior Project Manager at PLIM, Namita Agarwal coordinates efforts between technology and product teams while facilitating communication across departments. She manages project timelines, resources, and ensures all teams are aligned on objectives and deliverables.
Why Namita Believes in PLIM: Namita values PLIM’s dynamic work environment where she can leverage her project management skills on impactful initiatives. She is proud to be part of an organisation that offers aesthetic financing solutions, enabling clients to access desired treatments with flexible payment terms. She is particularly interested in the ongoing development of PLIM’s services to meet evolving market needs.
Exciting Launches at PLIM
Treatment Tags
PLIM is introducing treatment tags to redefine how treatments and training courses are categorised. These tags will enhance search functionality, making the customer journey more intuitive and informative.
PLIM Gift Cards
PLIM is developing Gift Cards, which can be purchased and used at any partner clinic. This allows people to give the gift of beauty and wellness to their loved ones.
Marketplace App
Building on the success of its clinic app, PLIM is now working on the PLIM Marketplace app. This app will support PLIM's vision of self-care on the customer’s terms, offering accessibility and discretion.
Highlights
PLIM has garnered significant attention in numerous publications following the success of events and launches, including its debut in Switzerland. Notable features include coverage in EU Business, The Payment Association, and London Daily News. Recently, PLIM was honoured with The Global Health and Pharma Most Customer-Focused Aesthetics Marketplace Award, further highlighting its impact and dedication to customer satisfaction in the aesthetic industry.
Impressive Statistics
Leading Category: Face treatments lead the way with over £900,000 in BNPL amounts across 600+ PLIM clinics.
Revenue Boost: In the last 18 months, PLIM has enabled clinics to achieve a lifetime value (LTV) between £50k to £125k, adding an average of £10k in monthly revenue per clinic.
Customer Satisfaction: 81% of PLIM customers have rated us 5 stars, praising our ease of use, processing time, and payment plan options.
Clinic Partnerships: PLIM has on boarded 700+ partner clinics.
BNPL Activity: We have created over 8,000 BNPLs, with the majority for individuals aged 30-45.
The Broader Impact of PLIM
PLIM's innovative approach to financing in the aesthetic industry is transforming the landscape of elective treatments. By providing interest-free financing options, PLIM is not only expanding access to beauty and wellness treatments but also empowering individuals to pursue their desired aesthetic goals without the burden of immediate, large financial outlays. This democratisation of access means that more people can enjoy the benefits of aesthetic treatments, leading to increased confidence and well-being.
The team at PLIM is at the heart of this revolution. Their dedication and expertise ensure that the platform remains user-friendly and effective, meeting the needs of both patients and clinics. The seamless integration of technology and finance within PLIM’s services is a testament to the innovative spirit of the team, continuously pushing the boundaries of what is possible in the medical aesthetics financing sector.
A Vision for the Future
Looking ahead, PLIM aims to further enhance its services and expand its reach. The development of new features such as the PLIM Marketplace app and the introduction of PLIM Gift Cards are just the beginning. The company's commitment to innovation and customer satisfaction ensures that it will continue to lead the way in aesthetic financing.
By staying attuned to market needs and customer feedback, PLIM plans to introduce more tailored solutions that address the evolving demands of the aesthetic industry. This forward-thinking approach not only benefits the end-users but also supports the growth and success of partner clinics, fostering a symbiotic relationship that drives the industry forward.
In conclusion, PLIM’s interest-free BNPL service is revolutionising the medical aesthetics industry by making treatments more accessible and affordable. The dedicated team behind PLIM is instrumental in this success, working tirelessly to innovate and improve the platform. With exciting new developments on the horizon and a commitment to excellence, PLIM is poised to continue leading the way in aesthetic financing, empowering more people to achieve their beauty and wellness goals with confidence and ease. Join PLIM on this exciting journey and experience the future of aesthetic financing today.
